Conference lgp30::christian-perspective

    I believe this is in relation to our disaster recovery services
    support.
    
    I find it to lack taste.  I'm not up in arms over it but I just think
    it borders impropriety!  I mentioned to the mangement down at the mill
    that I thought it was juvenile.  
    
    -Jack

    Jack,
    
    I hate to admit it but
    
    
    
    
    
    
    
    
    
    I agree with you on that one.
    
    Patricia

    Now Patricia:
    
    Don't forget...Control L for page breaks!!
    
    Now my feelings are hurt...you hate to admit it!!? :>
    

    I tried
    
    But it did not work first time
    

    Ahhhhhhh
    
    Now
    
    You
    
    GOT IT!!!!!!

    Here's what I think!
    GOTCHA! ;-)

    devious!

    I thought it was appropriate for the topic ;-)

	I'd like to know how you got it to say just 1 more line so often!!??


Glen

    Glen, if you were told this top government secret, I'm afraid you might
    not live long enough to use it.

	Mike.... is it THAT secret????? I don't wanna die.... so maybe it's
good that I don't know..... you know... it's funny..... ever since I asked how
it was done I've felt like I am being followed..... I hope after this note hits
the notewaves that whoever it is following me will stop..... I DON'T WANT TO
KNOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOWWWWWWWWW!!!!!!!!!!!!!!!!!!!!!

    Okay Glen, here's how it is done...

         <<< HUMANE::DISK$CONFERENCES:[NOTES$LIBRARY]DIGITAL.NOTE;1 >>>
                        -< The Digital way of working >-
================================================================================
Note 3473.0                        New TV Ads                         No replies
NPSS::BRANAM "Steve, Network Product Support"        22 lines  28-OCT-1994 14:51
--------------------------------------------------------------------------------
    BP previewed the new Digital TV commercials at today's DVN in LKG. He
    said these or ones like them would be airing soon during NFL games and
    other Sunday time slots.

    They are a departure, to say the least. Digital meets MTV. BP commented
    that he had trouble appreciating the music at his age. It ain't
    easy-listening, that's for sure! Everyone seemd to like the ads. They
    have a gritty look to them, with (according to BP) Lenny Kravitz guitar
    jam in the background. The messages are simple and direct, punctuated by
    the soundtrack, ending with very nifty animation of the Digital logo,
    not just floating around, but stretching past the lens with exaggerated
    perspective and video distortion to settle into a normal view. Very 
    dynamic in sight and sound. They kind of remind me of some of the video
    game ads.

    They are definitely attention-getting, and mention specific products.
    The only one I found a little questionable was a longer one showing
    scenes of disasters (storm, fires, quakes), touting the mission-critical
    focus. It ends with the line "Hell has our phone number". That got quite
    a surprised laugh from the audience, along with applause, but may be
    considered by some to be in poor taste, and could be interpreted to mean
    if you want trouble, call us.

    Kravitz is quite a talent.  He's no Satriani, but he's good.

         <<< HUMANE::DISK$CONFERENCES:[NOTES$LIBRARY]DIGITAL.NOTE;1 >>>
                        -< The Digital way of working >-
================================================================================
Note 3452.185                  "Whatever it takes"                    185 of 195
RICKS::PHIPPS "DTN 225.4959"                         28 lines  10-NOV-1994 10:53
                           -< What if it's G.O.D. ? >-
--------------------------------------------------------------------------------
 U.S. News                                                   LIVE WIRE
 ------------------------------------------------------------------------------
 Guaranteed Overnight Delivery selects Alpha ...             Date: 10-Nov-1994
 ------------------------------------------------------------------------------

               Guaranteed Overnight Delivery selects Alpha system 
 
         Guaranteed Overnight Delivery (G.O.D.) of Kearney, N.J. has 
   selected Digital's 64-bit AlphaServer computer to run its entire 
   information systems operation, including accounting, tracking, shipment 
   entry and operations.
         G.O.D. selected the Alpha system based on a critical business need 
   for improved performance and flexibility for future expansion.
         "We're a guaranteed overnight delivery business and we move freight 
   overnight faster than anyone else.  Immediate order processing, efficient 
   scheduling, accurate routing, and real-time access to information are our 
   lifeblood," said Mike Irwin, chief information officer, G.O.D.  "We chose 
   the only computer system that's as fast as we are.
         "G.O.D.'s revenues grew over 40 percent last year with a minimum 
   30 percent annual revenue growth rate planned over the next five years. 
   We have a very clear picture of our future and what we need to get there," 
   he added.
         The configuration will initially support 60 concurrent PCs running 
   Digital's PATHWORKS software.  G.O.D. will facilitate porting of their 
   bill-of-entry application to the AlphaServer 2100 4/200 system running 
   the DEC OSF/1 operating system with tools from Unidata Software of Denver.
         G.O.D. specializes in overnight delivery to the Northeast corridor 
   with next-day delivery to the Midwest and Southeast.

Has anyone seen the Digital TV ads lately that
display the words, "Hell has our number" ?  Does
this bother anyone?  What kind of image does this
present for our company?

- Tom

    Tom:
    
    I had a preview of the ads before they went on the air last December.
    I told them I took exception to all the ads, particularly that one.  I
    found them to be loud, obnoxious, and worthless.  I was told that I had
    an attitude and I responded by telling them that it was they who sought
    out our opinion and that if they didn't want our opinion to please stop
    wasting our time.
    
    Remember the mail bomber from a few months ago?  Well the ad agency who
    did these ads got a bomb in the mail.  I guess the ads weren't well
    received!!
    
    -Jack

Re: .1 Jack

>    Remember the mail bomber from a few months ago?  Well the ad agency who
>    did these ads got a bomb in the mail.  I guess the ads weren't well
>    received!!
    
...by the lunatic community.  What's been the reaction from our potential
customers?

				-- Bob

I'm concerned about the way our company is perceived
by customers.  When I see an ad like that from any
company, I get the impression they have no respect for
my Christian beliefs and I certainly wouldn't want to
do business with them.  Of course, being an insider, I
realize that statements like that do not reflect the
attitudes of all the employees.  Imagine talking to
another Christian about the great work we do here and
all the great products we develop, and then they see
this ad on the tube...

I wonder what God thinks of this... and what his reaction
will be.

- Tom

    I have gotten calls from customers...mostly confusion..as in, what are
    you trying to say?  I believe it is bad marketing...pure and simple!
    
    -Jack